Why people don't promote themselves
To help you effectively develop this skill, it is important to take a look at why so many women avoid it altogether.
As an Executive Coach, I have coached hundreds of professionals to achieve their goals. I have worked with people in all regions of the country and from a wide variety of professional backgrounds. I have observed that one of the most common roadblocks to success for people is self-promotion. Most people are reluctant to engage in self-promotion and their careers suffer for it.
Why do people shy away from talking about their achievements? Here is what people say about why they avoid self-promotion:
- "It's not polite to brag."
- "Promoting myself is distasteful."
- "People won't like me if I talk about myself all the time."
I believe we are way too hard on ourselves when we downplay our achievements. Allow yourself the luxury of being proud of all you've accomplished. Share your accomplishments with others in a tactful way, when the timing is right. Modesty of course is good. However, modesty to an extreme is detrimental.
The real reasons people avoid self-promotion stem from fear. Theses fears include:
- Fear of not being liked
- Fear of rejection
- Fear of failure
- Fear of not being perceived as the "good"
Keep your fears in check and commit to promoting yourself on a regular basis. Your long-term career success and fulfillment depend on it!
~Maret~